Social Media Specialist Resume Examples

Personal branding is never more important than when building a great resume

Create Your Social Media Specialist Resume

Professional Resume Samples for a Social Media Specialist

Build your perfect resume with expert examples and advice

Social Media Specialist Resume Tips and Ideas

The responsibilities of a social media specialist include coordinating the company’s activity and image on various social networks. Common networks include LinkedIn, Facebook, Instagram, Snapchat, Twitter, and Pinterest.

Social media specialists must demonstrate a wide variety of skills. They need good interpersonal skills to interact with fans or customers. Writing and editing ability is necessary for crafting quality content and technical know-how is also a must.

Your social media specialist resume can demonstrate your qualifications in each of these areas. We’ll help you get started with this expert guide by giving you advice and curated resume samples.

Top Tips

  • Chronological or combination resume formats can be used
  • When designing your social media specialist resume, consider:
  • The company culture
  • Professional appearance




  • Contact information
  • Resume objective
  • Skills
  • Work experience
  • Education


  • Training and certifications
  • Language fluency
  • Portfolio
Resume Length

One page, letter size, 8.5 by 11 inches


Chronological or combination resume formats are recommended for social media specialists. Both of these resume formats will include a list of your work experience and education in reverse chronological order, beginning with the most recent role you’ve held.

Both formats also include a list of skills, but the combination resume will take this section a step further by including a skills or qualifications summary. The skills summary not only lists your skills but displays a brief but detailed description of them. Your summary should showcase your skills in action. If you are able to assign a numerical value to any of your skills (for example, increasing followers from 1,000 to 10,000 in less than three months) you should do so.


The design of your social media specialist resume will depend in large on the company that you are applying for. Do your research so that you understand the culture and social climate of the company. If you’re applying to a hip, youth-oriented startup, your resume design might be a bit more creative and experimental. If you’re applying in the corporate sector, you might make your resume more classic and subdued.

No matter the design, you should choose just one font for your resume and stick with it throughout the document. Body text should be sized to 11 or 12 point font. Give your sections clear headings, and draw attention to them by making them slightly larger than the text or by using bold or italic fonts.

Finally, ensure that there are ample margins and white space around your text. This helps your resume appear professional, inviting, and easy to read. To decide if you should include images, colors, or borders, carefully consider the company culture. Don’t go overboard; your resume should still appear to be a professional document.


In the United States, it is not advisable to include a photo with your resume due to anti-discrimination laws. If you are applying to a position outside of the U.S., investigate common resume practices in that country. For example, photos are welcome in some European countries.

Sections of a Resume

A number of resume sections are vital to any professional resume, including your social media specialist resume. These sections enable your prospective employer to glimpse your goals and abilities.These include:

  • Contact information
  • Resume objective
  • Skills
  • Work experience
  • Education

Your resume may be enhanced by additional sections where applicable. Consider adding sections such as:

  • Training and certifications
  • Language fluency
  • Portfolio

Do you have a typing certification? Have you attended classes, webinars, or seminars on SEO and social media marketing? These and similar certifications and training may boost your appeal as an employee.

Similarly, fluency in languages other than English can be an asset in the diverse, global audience reached by social media. Finally, you may wish to include a brief portfolio of successful projects to illustrate your ability in the field.

Resume Length

Generally, your social media specialist resume should be kept to one page in length. If you’ve worked with many clients or wish to include portfolio material, it is acceptable for the resume to reach two pages in length. Do not exceed two pages unless asked to do so. Your resume should be letter sized, able to fit on 8.5 by 11 inch paper.

Social Media Specialist Resume Section Headings

Your resume should demonstrate your ability to navigate social media platforms, attract followers, and engage customers in both conversation and action.


Your skills summary can act as a portfolio in miniature. Don’t hold back – demonstrate to your employer what an influencer you are. You should be able to prepare and schedule posts, identify relevant content, contact and engage followers and fans, and respond to inquiries. To do so, you may need writing, editing, graphic design, communication, and customer service skills.

All of the skills in your summary need not be related to paid employment. You can gain skills from personal projects, such as building your own brand.


Many social media specialist positions require a degree in marketing and communication. Be sure to list any associate’s, bachelor’s, or master’s degrees you have obtained. Not all positions require a degree. If you have not obtained one, focus on your skills and how you have used them successfully.

Work experience

Use your work history to demonstrate your skills, even if past work is unrelated to social media. Identify transferable skills, such as computer literacy or communication with clients, that can migrate from one position to another. The more relevant your work experience is to the job your targeting the better.

Social Media Specialist Resume Vocabulary & Writing Tips

As a social media specialist, you know that keywords and hashtags are important to getting your content in front of the right audiences. Keywords are of equal importance to your resume, especially since many companies pre-screen applicants using advanced software.

Examine the job listing for potential keywords, and think of terms relevant to the industry. We’ve gathered some of the descriptive and action words pertinent to the social media environment to help you get started.

When your resume is complete, proofread it as thoroughly as you would an important post for your client. Simple mistakes in spelling, grammar, or punctuation can hurt your credibility and cost you the job you are seeking.

Words to Use

  • Social network
  • Hashtag
  • Keyword
  • Relevant content
  • Viral
  • Influencer
  • Followers
  • Likes
  • Facebook
  • Instagram
  • Twitter
  • Youtube
  • Marketing
  • Clickable links
  • Engaging
  • Impressions

Action Verbs

  • Post
  • Edit
  • Create
  • Strategize
  • Implement
  • Schedule
  • Link
  • Monetize
  • Increase
  • Update
  • Share
  • Maintain
  • Develop
  • Brand
  • Campaign
  • Tweet

Resume Samples

1. Candidate seeking Social Media Specialist position:

Experienced social media specialist seeks to help your company navigate the evolving world of online advertising.

  • Developed ABC Corporation’s Facebook, LinkedIn, and Twitter pages
  • Drove follower acquisition from 0 to over 50,000 in less than 6 months
  • Directed a team of 12 members
  • Initiated and analyzed market research studies
Build your resume
  • 2
    years experience
  • Bachelor's Degree
    in Communication
  • Master's Degree
    in Marketing
  • Over 100,000
    Social Media Followers

2. Candidate seeking freelance Social Media Specialist position:

This popular influencer can help you develop your personal brand, increase your followers, and boost your bottom line.

  • Extensive Youtube, Instagram, Facebook, and Twitter experience
  • Began with personal branding and expanded to business consulting
  • A standing portfolio of over a dozen clients, some of which grossed over $100,000 a year from social media sales
  • Boosted personal followers from 100,000 to 500,000 in four months using a proven strategy
Create your resume
  • Bachelor's Degree
    in Computer Science
  • Over a dozen
  • 5
    years experience
  • More than

Last modified on May 12th, 2020

Jobless due to COVID? Let Resume Coach help you get your next job ASAP.